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Recent content available: JSTOR has partnered with The University of Chicago Press to include links to the full text of recent articles in Journal of Consumer Research. Access to The University of Chicago Press may not be provided at your institution, although there may be alternative resources available. Journal Information for The Journal of Consumer ResearchPublisher: The University of Chicago PressMoving Wall: 5 JSTOR provides a digital archive of the print version of The Journal of Consumer Research. The electronic version of the The Journal of Consumer Research (June 2000- Present) is available at http://www.journals.uchicago.edu/JCR/journal/available.html and contains elements not found in the print version. Authorized users may be able to access the full text articles at this site. Founded in 1974, The Journal of Consumer Research publishes scholarly research aimed at describing and explaining consumer behavior, in the broadest sense of the term. Empirical, theoretical, and methodological articles spanning fields such as psychology, marketing, sociology, economics, and anthropology are featured in this interdisciplinary quarterly. The primary thrust of JCR is academic, rather than managerial, with topics ranging from micro-level processes (e.g., brand choice) to more macro-level issues (e.g., the development of materialistic values). Information about subscriptions, permissions, article submissions, advertising rates and book review submissions: http://www.journals.uchicago.edu/JCR/home.html. ISSN: 00935301 Journal information provided by The University of Chicago Press | |||
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